Heating Up In a Cool Market

When the market cools, the agents who keep showing up are the ones who get remembered.

When the market cools, most agents pull back. The ones who lean into visibility instead are the ones who get remembered when it’s finally time to list.

Human to Human (Poodle) Marketing

This is my poodle. This is where Poodle Marketing was born. He passed last July at 17 and left a pretty big hole. But the idea lives on.

Human to Human Marketing is the most powerful strategy a real estate agent can use. Here is why Poodle Marketing might be the smartest thing you do for your business this year.

Why Listings Are Everything Right Now

Front view of modern residential home during early autumn season in Northwest of United States. Maple trees beginning to change leaf colors.

In the fast-evolving world of real estate, listings have always played a crucial role in the success of any agent. But in today’s competitive landscape, particularly with recent changes in the market, listings have become even more essential.

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