Print Advertising creates a very strong brand recall. As a real estate agent offering a service, a strong brand recall is of utmost importance in your marketing efforts. Magazines specifically have a very high engagement and are proven a less interruptive ad format. Who reads magazines? The answer is… everyone. Here are some stats that… Continue reading Print Advertising Is A Very Powerful Media Tool
How big should your farm area be? A farm area can be as large as you can manage. A neighborhood, an area of a city, or an entire town all constitute excellent farm areas. And while there is no such thing as too big if you have the right approach, we recommend a minimum of… Continue reading Let’s Talk Farm Area Size
With how hot today’s market is, you may find someone willing to buy your house just through word of mouth before you even have a chance to list it. You may be tempted to try and close the sale on your own to avoid paying commissions to a real estate agent. While it is doable,… Continue reading Why You Still Need A Real Estate Agent Even If You Have Your Own Buyer
The moving process can become overwhelming due to the number of items on your move-out checklist. Don’t allow this potentially stressful time to stop you from accumulating the most wealth for you and your family. As a homeowner who’s planning to move in the near future, you can implement the following pieces of advice to… Continue reading How Homeowners Can Build Wealth While Moving
Current real estate prices are rising along with building costs. Prices have increased in seemingly every market. Austin, Texas for example has had an average increase in home prices of $100,000 in just six months. The reason for these rising interest rates seems to be due to the extremely low-interest rates allowing buyers to have… Continue reading Will Rising Interest Rates Burst The Housing Bubble?
Homeownership is a major step in one’s life, making sure that now’s the time for you is important. If you’re serious about transitioning from renting to owning we’ve compiled a list of criteria that may reaffirm your decision. Plan to Stay Put for the Next Three to Five Years The number of upfront costs and… Continue reading Are You Ready to Buy Your First Home?
I’d like to introduce to you Lindsay Dunlap, one of our many top-performing clients. When Lindsay came to us 3 years ago, she was new to the extremely competitive area of Del Mar, California. Lindsay Dunlap is now considered the TOP agent in Del Mar. Go ahead and listen to her story and how she… Continue reading How Lindsay Dunlap Became 2019 San Diego Association of Realtors Award Winning Agent
I’ll walk you through each step in how to plan and launch a successful geographic farming strategy, from how to choose your target neighborhood to fresh ideas to ensure you’ll be identified as a hyper-local real estate expert. Geographic farming is one of the oldest practices in the real estate industry and also one of… Continue reading Geographic Farming: The Secret To Neighborhood Domination
The coronavirus pandemic — coupled with historically low mortgage rates — is a leading factor as to why homebuyers are ready to purchase a home in the coming year, according to results from LendingTree’s latest survey. The LendingTree surveyed over 1,000 prospective buyers about their plans to jump into the housing market – or not.… Continue reading 3 Reasons Homebuyers Are Ready To Purchase in 2020
Prospects want to know you. They want to like you. But most importantly, they want to trust you. No one wants to work with an agent who is totally unknown to them, which is why so many prospecting efforts fail. People want to be confident that they are working with someone who is trustworthy in their… Continue reading Why Community Involvement is Crucial To Becoming The Local Neighborhood Expert