Case Study

Dori Wittrig | Sonoran Lifestyle

December 1 – December 31, 2019

10564

magazines mailed

56737

ad impressions

281

engagements

1300

visitors retargeted

“Insert written testimonial here.”

– Dori Wittrig | Sonoran Lifestyle Real Estate

The Situation

Dori Wittrig’s love affair with Fountain Hills began in 1985 when, as a young woman she left a position in HOA management to pursue her dream of a career in real estate. Now, over 30 years later, she has a solid reputation as a strong planner and gifted communicator in the Fountain Hills, AZ area. Dori was looking to create a stronger relationship with her farming area, build credibility, separate herself from her competition and take her business to the next level.

The Solution

Our marketing experts helped Dori Wittrig and her team create the perfect realtor marketing campaign using TNC’s 32-page magazine and TNC Wired! This combined a realtor magazine with matching automatic online ads throughout Google, Facebook & Instagram.

Here’s why their campaign was successful:

  • A professionally produced magazine with ample space to provide market updates, helpful home tips, and local community discounts
  • Clear call to action that includes contact information
  • A FREE event including treats and gifts that entices the recipient to call

Dori was able to separate herself from the competition by building her own 32-page direct mail magazine available excluvely to her. This enabled her to build a stronger relationship and a heightened reputation amongst Fountain Hills, AZ. TNC provided a mailing list to ensure that her magazine campaign reached the residents in her exclusive farming territory. Whenever a resident from Dori’s mailing list visited her website, we tracked them and retargeted them with her online ads to keep her top of mind.

The Magazine

The Digital Ads
The Results

Total Ad Displays
56,737
Visitors Retargeted
1,300
Engagements
281

Dori Wittrig’s campaign had over 1,300 visitors retargeted and 281 ad engagements. In addition, her online ads had 56,737 impressions throughout Google, Facebook & Instagram, keeping her top of mind with not only her mailing list, but everyone who visited her website that month.

Dori averages a listing per month from her magazine that she can identify. Additionally, she is consistently being recognized by residents in her farm – keeping her top of mind when her prospects are ready to sell.

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