Are Home Sales Falling Through?

Home Exterior

The days of guaranteed buyers and raging bidding wars are no more. The market has noticeably changed since the height of the pandemic when sellers were at an overwhelming advantage. One of the main factors causing potential buyers to back out of deals is a fear of a recession. As a seller, it’s important to… Continue reading Are Home Sales Falling Through?

Being a Top Agent In A Changing Market

The only thing constant is change. Never has that saying been truer than in today’s real estate market. So what can you do to set yourself apart as the go-to real estate expert in your area? We have put together a list of ideas to separate you from the competition in this changing market. 1.… Continue reading Being a Top Agent In A Changing Market

Print Advertising Is A Very Powerful Media Tool

Print Advertising creates a very strong brand recall. As a real estate agent offering a service, a strong brand recall is of utmost importance in your marketing efforts. Magazines specifically have a very high engagement and are proven a less interruptive ad format. Who reads magazines? The answer is… everyone. Here are some stats that… Continue reading Print Advertising Is A Very Powerful Media Tool

How To Humanize Yourself In Advertising

Remember when you were testing for your real estate license and there was only one question out of 100 about advertising? That’s not very much to go by, so let us share the importance of humanizing yourself and your brand in your advertising and how to do it! First, why should you humanize your advertising?… Continue reading How To Humanize Yourself In Advertising

Let’s Talk Farm Area Size

How big should your farm area be? A farm area can be as large as you can manage. A neighborhood, an area of a city, or an entire town all constitute excellent farm areas. And while there is no such thing as too big if you have the right approach, we recommend a minimum of… Continue reading Let’s Talk Farm Area Size

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