Remember when you were testing for your real estate license and there was only one question out of 100 about advertising? That’s not very much to go by, so let us share the importance of humanizing yourself and your brand in your advertising and how to do it! First, why should you humanize your advertising?… Continue reading How To Humanize Yourself In Advertising
While most people are flocking towards internet marketing, the few agents who choose to invest in offline strategies are going to reap much greater rewards in the long run. We’re here to show you how to use direct mail properly! While we’ve given you a guide on how you can implement direct mail into your… Continue reading How To Use Direct Mail For Real Estate Professionals
Max Folkers was originally from Iowa and was a Navy Pilot. He became a tech sales agent and after moving to San Diego 16 years ago, he went into the real estate industry. He services the San Diego Bay Park and Del Cerro markets. Recently, he became the number one real estate agent for Re/Max… Continue reading How Max Folkers is Becoming Locally Famous
Key Takeaways Ryan shared the content of the magazine real estate agents send to their targeted farms. Using a postcard vs. using a magazine in direct mail campaigns. A magazine includes many calls to action and a variety of information which lengthens the shelf life. The purpose of sending out a magazine is to establish… Continue reading How to Dominate Your Farm with Direct Mail
It’s extremely competitive right now in the real estate market! The Neighborhood Connection is an exclusive piece that you can bring to your listing appointment. This gives you the credibility that NO OTHER AGENT HAS. Every agent can take pictures, videos, or can stick a sign in the dirt. Not everybody can give them an exclusive piece. Your magazine… Continue reading What to Do in a Competitive Market to Get Listings
“This is how you gain their trust and conquer your farm. People are now wanting to know more and are asking more questions as a result. Put those frequently asked questions you get every day with the answers to them in your magazine.”
“The answer is simply to gain their trust by providing them with what they need and real estate resources. You are the neighborhood expert and are giving them a beautifully published magazine every single month.”
Educate and empower your farming neighborhood so that you’re the voice and the expert of your market.